02
Work

Selected projects in brand identity, cinematic storytelling, and spatial communication

Selected work
Project
Description
01
Meridian Identity System
Brand Identity2024
IdentityTypographySystems

A complete identity system for a contemporary architecture practice: mark, typographic system, material palette, and document grammar developed as a unified authorial voice.

02
The Instrument Series
Editorial2024
EditorialPrintPublication

A limited publication series exploring the relationship between tool and thought. Each volume treats the instrument- pencil, grid, lens,  as both subject and method.

03
Threshold Wayfinding
Spatial2023
SpatialWayfindingTypography

Environmental graphic system for a cultural institution - a language of marks, thresholds, and typographic anchors that orients without interrupting the architecture.

04
Form & Frequency
Brand Identity2023
IdentityMusicSystems

Identity and communication system for an independent music label. The work centers on a modular mark that adapts across formats, sleeve, screen, and stage, without losing coherence.

05
Cartography of Attention
Editorial2022
EditorialResearchPrint

A research-led editorial project mapping the visual grammar of attention across advertising, art direction, and interface design. Published in three parts.

Every project begins with a question about what the work is actually for.

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